Thunder Bay – Thunder Bay Tourism is proud to announce the release of the 2023 Thunder Bay Experience Guide, the official visitor manual designed to help you navigate the rich travel experiences Thunder Bay has to offer. Available in both digital and print formats, the guide serves as a vital marketing and wayfinding asset for the local tourism sector, with an impressive worldwide circulation of approximately 60,000 copies.
“2024 is going to be the best year ever for tourism,” Tourism Manager Paul Pepe told an audience at Goods and Company on Red River Road today.
This year's edition highlights Thunder Bay's role as a leading destination for inclusive travel and invites leisure, corporate and sports visitors to explore the city's diverse offerings on land, water and dining scenes. To do.
In a unique collaboration, Tourism Thunder Bay and Generator Advertising and Design have teamed up with the talents of local Indigenous artists Shelby Gagnon (@rootveggii) and Luck Williams to create the “On Land, On Water” , on a plate.'' We created a cover that embodies this theme. ”
Their artwork pays homage to the elements that define Thunder Bay's charm, creating a visually appealing introduction to the guide.
Thunder Bay Tourism Manager Paul Pepe emphasizes that the guide is the cornerstone of the city's marketing and communications efforts.
Pepe said: “Our 2024 digital and print travel planner not only inspires visitors to discover Thunder Bay, but also helps sports and conference attendees extend their stay. It can also be used as a recruitment tool for local organizations. It works and celebrates our deep connection to the natural world, positioning Thunder Bay as Canada's top outdoor destination.”
Mayor Ken Boskov said, “Tourism is the heart of our city. It shows we have a lot to be proud of.”
The 2024 Thunder Bay Experience Guide is available for printing at the Terry Fox Visitor Centre, local hotels, airports and visitor centers in Ontario, Manitoba and Minnesota. Visit visitthunderbay.com to view the guide online and start planning your adventure in Thunder Bay, where natural beauty meets the warmth of community.
