TEHRAN – Deputy Minister for Urban Affairs of Isfahan Governorate announced a significant increase in tourism investment in the western region of Isfahan Governorate.
Mehran Zeinarian said: “Holding the 6th meeting of the Tourism Services Executive Committee in Isfahan Governorate is a great opportunity for tourism in the region, with a particular focus on the western counties and building on the successes achieved in other regions. The aim is to revitalize the.”
Building on this, the Deputy Urban Affairs Minister stressed that the governors of the western counties and members of the tourism committee should propose five major tourism investment projects for their respective counties. These projects are carried out in collaboration with state administrators.
He further added, “The initiative has a comprehensive plan underway that envisages the development of 45 tourism investment projects.The goal is to significantly strengthen the tourism infrastructure in the western part of the state compared to previous years. “It will be possible to strengthen it,” he said. By securing support from the private sector, especially local investors, and gaining government support. ”
In recent years, Isfahan province has experienced a surge of interest from tourists and investors, attracted by its rich cultural heritage and historical importance. The state's diverse tourist attractions, including UNESCO World Heritage Sites, have contributed to its growing reputation as a major destination.
Rich in history, Isfahan was once Iran's crossroads of international trade and diplomacy, and is now one of Iran's top tourist destinations for good reason.
This ancient city is famous not only for its many wonderful historical bridges, but also for the River Zayande Rud, the “life-giving river”, which has long given the city its unique beauty and fertility.
Isfahan has long been affectionately known as Nesf-e-Jahan, meaning “half of the world.” In other words, seeing this means seeing half the world. At its peak, it was also one of the largest cities in the region, with a population of about 1 million people.
The cool blue tiles of Isfahan's Islamic architecture and the city's majestic bridges are a perfect contrast to the hot, dry Iranian countryside that surrounds them.
The huge Imam Square, best known as Nagsh-e Jahan Square. It is a magnificent example of urban planning, one of the largest in the world (500m x 160m). Built in the early 17th century, the UNESCO-listed square is dotted with some of Isfahan's most interesting attractions.
Modern-day Isfahan is home to heavy industry, including steel factories and a nuclear facility on the outskirts of the city, but its center hopes to be preserved as a precious jewel.
The city also has a huge, professional and state-of-the-art medical city, making it a major destination in the field of medical tourism.
Focusing on the western counties represents a strategic approach to extending the benefits of tourism throughout the region and promoting sustainable growth and economic development. As this initiative unfolds, Isfahan's tourism landscape is expected to undergo significant progress and become an even more attractive destination globally.

